In a down economy even the most stubborn consumers are receptive to money saving offers. Shoppers want to save money and want to know about the products they are buying, making on-pack promotional labels ideal communicators.
Reasons to use On-Pack Promotional Labels
Increase branding & awareness
Get consumers to try a new product
Move overstocked inventory
Soften the blow of price increases
Launch a new marketing campaign
Respond to competitive pressure
On-Pack Promotional Coupons have an immediate impact at point of purchase. They should motivate the consumer to not only purchase the product but to take notice of the brand.
MPI specializes in a variety of coupon constructions:
Instant redeemable coupons
Make a move to influence purchases and repeat buying decisions with your products.